eToro.com is the worlds first and biggest social trading network with more than 2.5 million individual investment accounts. The platform consists of 4 parts:
1) OpenBook: the “Facebook” within eToro where everybody interacts to know what everybody is buying and selling.
2) Copy.me: the section where users can select and copy other users they follow who have high trading and investing performance.
3) Mobile: the app that delivers all the eToro services to tablets and smartphones.
4) WebTrader: the section where investors and traders access their accounts to see their balances, performance, and to execute trades and allocate money to copy peers from the network.
In this video Mati Greenspan talks about this last section, WebTrader, and explains its capabilities: